If you're a new or aspiring marketer wondering where to begin your career, you're not alone. One of the most common questions I hear from...

So, you’ve just graduated and you’re eyeing a career in influencer marketing. Maybe you’ve always loved social media, maybe you've run a...

Meghan Markle's new Netflix series is just bad, unrelatable content

As the Global VP of Customer Experience at a SaaS company, I’ve had the privilege of working with some of the world’s most prominent...

Are you looking to get the most out of TikTok? If so, you've come to the right place! In this blog post, we will discuss some tips and...

In influencer marketing, your audience is one of your most valuable assets. After all, it's the reason why influencers are able to...

In order to be successful in influencer marketing, you need to build authentic relationships with influencers. This means that you need...

Do you want to increase awareness for your brand? Are you looking for a way to connect with more customers? If so, then influencer...

There is a lot of talk about payrates in the influencer marketing world. For a long time, how much brands spend on influencers was a...

As social media platforms continue to evolve, so does influencer marketing. In the metaverse, influencers are able to transcend...

Gen Z is a force to be reckoned with, and businesses had better take notice! This generation, which is now the largest in the U.S., has...